FASHION BUSINESS – 1 YEAR COURSE

Learn different ways, techniques, and tricks on how to grow your business in a holistic way! In this course, we teach the students how to be entrepreneurs and run a successful business! Or work in the industry and provide your specialty to other brands!

• Introduction to Fashion
• Fashion Foundation
• Global Fashion awareness
• Fashion History
• Fashion Marketing
• Fashion Communication
• Fashion Forcasting
• Fashion buying
• Luxury and brand management
• Branding and developing your brand aesthetics
• Fashion/ product Styling
• Entrepreneurship

Modules

Introduction to Fashion

Holistic details about the Fashion industry

Fashion Industry markets

Segments of fashion industry work

Career guidance for the fashion industry

Fashion Foundation

Introduction to Fashion ( what is fashion)

Introduction to each field in fashion

Fashion Today

Style categories

Global Fashion Awareness

All about Fashion weeks

Global brands study

Luxury brands

Fashion History

Iconic strategies, case studies about fashion brands, and how they made their business go viral

Fashion through the decades

Fashion Marketing

Market Research

Social Media Marketing

Marketing Techniques ( Online and Offline)

Marketing Rules for all type of brands

Ways to grow your fashion business

Fashion Communication

Fashion Journalism

Article writing

Content Curation

Fashion PR ( press releases )

Communication through modes of Social media

Fashion Forcasting

Market research

Fashion shows

Easy ways to Predict upcoming trends

Trend Report making

Fashion Buying

Research and Development

Tour ( malls to check out collections )

Introduction to Wholesale buying techniques

Luxury and Brand management

Retail

Brand awareness

Iconic luxury designers

Iconic brands

Brand management techniques

Branding and Developing your brand aesthetics

Storytelling through your images

Branding colour palette making

Photography + Styling for your Instagram, Website, etc

Logo making ( easy ways)

Content Creation for Social media

Fashion \ Product Styling

basics

How to style pictures for social media

Product styling and flatlay techniques to get professional pictures for your brand

Entrepreneurship

Entrepreneurship fundamentals

Create your company/ brand

Website creation ( easy way

)

Fashion business techniques

Business development

How to Find your Niche

How to sell to your target Customer

Business Plan creation

Craftsmanship Project- Final project ( create your brand from scratch )